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Conquering Misperceptions: Strategies to Manage Perceptions and Gain Influence

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Don't let misperceptions hinder your success. This course examines how influence and persuasion are affected by misperceptions, and provides specific methods to identify and overcome them. Learn how to manage perceptions and achieve better results for you and your clients.

  • Create the “right” perceptions to maximize persuasion
  • Significantly reduce conflict with clients and colleagues


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PRICE: $99.00

1:30-2:30pm   Bypassing Unproductive Perceptions
Learn how to bypass various perceptual barriers to successful working relationships by building rapport, demonstrating care, and thus strengthening relationships that result in increased influence. At the completion of this section, attorneys will have tools to affect how they are perceived by other lawyers, clients, and others, thereby improving opportunities for influence and persuasion.
2:30-3:30pm   Techniques to Overcome Difficult Emotions and Maximize Persuasion
In order to maximize influence, it is imperative for lawyers to identify the driving forces behind potential emotional upsets or concerns in order to minimize the disruptive effects of negative emotional reactions. In this section, lawyers are given tools to dig beneath emotions in order to discover the core needs, interests, and values of all parties involved. By doing so, lawyers are better equipped to realign the parties towards better outcomes and minimize stress and anxiety in the process.

Brian Hammer

Brian Hammer, M.A., J.D., is the founder and a facilitator for The Likeable Lawyer. Brian practiced law for over ten years before starting The Likeable Lawyer in 2003, and has designed and delivered thousands of highly-praised programs to law firms, corporations and organizations nationwide. He is a frequent speaker at bar conventions, law firm events and other professional association meetings. Brian is a graduate of the University of Texas School of Law, the University of North Carolina School of Business, and holds a Masters of Psychology degree from the University of Santa Monica.

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Credit Reporting

Our courses are approved in almost all states that have CLE requirements. Accreditation for a particular course will vary by state. Please use our CLE calculator for CLE credit available in your state. For more information, visit our FAQ.

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"Classes like this -- on human interactions -- are as valuable as any substantive CLE we might take. Interacting with people is fundamental to what we do. The legal profession needs more of this type of teaching. The program is very well curated, and Brian does an excellent job."
Michael Hamilton,

"This course provides vital techniques for success in the practice of law. I have attended other seminars on these topics, and this was the best."
Karen Douglas,
Corning Incorporated

"Deceptively good. Better than I anticipated."
Blair Parker,
Parker and Edwards

"Excellent program for all lawyers that offers different methods to improve interactions with clients, opposing counsel and staff. "
Scott Allinson,
Norris, McLaughlin & Marcus

"The Trusted Lawyer is easily the best CLE investment I made all year. "
Joseph F. Capello,
Stathopulos & Associates