Audio CD

The Persuasive Lawyer

Use calculator to show CLE credit for your state.

A Framework to Improve Persuasion and Increase Leverage in All Aspects of Life

Beyond logical argument, this insightful and entertaining program examines persuasion in a fresh light and gives lawyers skills to effectively persuade anyone—including clients, opposing counsel, and staff.

Turn conflict into influence.
Increase persuasion with lawyers and decision-makers.
Communicate in ways that invite professional support.
Gain influence over opposing counsel.
Overcome defensive reactions and reduce stress.

PRICE: $209.00



Segment 1: 60 minutes		The Elements of Persuasion Credibility, managing emotion and logical structure are all important in persuasion. Learn the essence of how to invite opposing counsel, decision-makers and others to support your objectives.

Segment 2: 30 minutes		Turn Conflict into Influence People become upset and conflict-oriented because they perceive that otherwise they are not going to get their needs met. Learn to identify the other's needs in order to get more of yours met.

Segment 3: 60 minutes		The Stages of Effective Listening Lawyers are often good speakers and great at presenting logical arguments. A major component of building influence in relationships and satisfying clients, however, is found in the art of listening. Giving another your undivided attention builds credibility and trust and evokes a reciprocal open-minded response. Learn advanced listening skills that can help you get better results.


Segment 4: 60 minutes		Overcoming Defensive Reactions Under stress, communication tends to become aggressive and/or avoidant. Learn to minimize defensive reactions and get better results, even during difficult conversations.

Brian Hammer

Brian Hammer is the founder and a facilitator for The Likeable Lawyer. Brian has practiced law for over ten years before starting The Likeable Lawyer in 2003. Brian has designed and delivered over 1,000 highly-praised programs to law firms, corporations and organizations nationwide. He is a frequent speaker at bar conventions, law firm events and other professional association meetings. Brian is a graduate of the University of Texas School of Law, the University of North Carolina School of Business, and holds a Masters of Psychology degree from the University of Santa Monica.

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Credit Reporting

Our courses are approved in almost all states that have CLE requirements. Accreditation for a particular course will vary by state. Please use our CLE calculator for CLE credit available in your state. For more information, visit our FAQ.

"This course hit the spot!"

Brenda Dominguez,
Arizona Supreme Court

"Another excellent seminar from The Likeable Lawyer. The concepts learned are as important—no, more important—than the latest legislative or appellate update. Very useful and enlightening."

James Johnson,
Lommen, Abdo, Cole, King & Stageberg

"Excellent course. I enjoyed the wide scope of the presentation and the unusual variety of useful information."

Carl Forest,
Patton Boggs

"The course is invaluable. I came wanting to learn how to be a better lawyer and left learning how to be a better person."

Amy Miller,
Waldrep Stewart & Kendrick

"Amazingly focused and valuable tools for client development."

Brice Tarzwell,
Bracewell & Giuliani LLP